Q: It takes, on average, 14 seconds for someone to decide this. What is it?
A: To decide whether or not they like a Christmas gift and whether it will be kept, returned or re-gifted.
Research of 2,000 adults discovered 60 per cent have at some point returned – and even regifted – items they have received over the festive period.
Pyjamas ranked as the most likely gift to be sent back once the shops reopen after the big day and deodorant and shower gel sets often end up under another Christmas tree.
Despite some finding it hard to hide their disappointment, 84 per cent are always thankful for receiving a gift – regardless of whether they want it or not.
And more than four in 10 (43 per cent) are more likely to instantly love a Christmas present if it is personalised to them.
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