Q: If you go shopping after doing this, you’ll spend 50% more and buy more items. What is it?
A: Drinking coffee.
“Caffeine, as a powerful stimulant, releases dopamine in the brain, which excites the mind and the body. This leads to a higher energetic state, which in turn enhances impulsivity and decreases self-control,” said Biswas. “As a result, caffeine intake leads to shopping impulsivity in terms of higher number of items purchased and greater spending.”
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