Q: It is projected that by 2026, half of Canadian households won’t have this. What is it?
A: A TV subscription with a traditional provider.
The annual Couch Potato Report released Monday by Convergence Research says 42 per cent of Canadian households did not have a TV subscription with a traditional provider by the end of last year. It forecasts that by the end of 2026, half of all households won’t be traditional TV watchers.
Meanwhile, the report says more than 80 per cent of Canadian households subscribe to a streaming service, while 70 per cent subscribe to both TV and one or more streaming services.
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