Q: 1 in 10 Canadian households has at least one person who takes part in this activity. The number of younger Canadians doing this is growing rapidly. What is it?
A: Playing Pickleball
11% of Canadian households now report at least one household member plays pickleball at least once per month. By extrapolating the data, this indicates that more than 1.37 million individual Canadians now play pickleball at least once per month, with more than half playing four or more times per month. In January of 2022, it was estimated that there were just over 1 million Canadians playing pickleball.
Pickleball remains popular among older adults, but the growth in numbers is coming from younger adults – particularly those aged 18 to 34.
While participation by university and other post-secondary graduates remains steady on Canadian pickleball courts, the survey results show a nearly 50% increase in participation among high school graduates, and nearly a 70% increase among those with less than a high school education.
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